Episode 30

How I Stopped Chasing and Started Attracting

Published on: 1st May, 2025

Welcome to the very first episode of The S.O.F.T. Method™ Podcast!

Formerly known as Creative on the Grind, this podcast has officially stepped into its next evolution. Hosted by DeAndra Jalisa, multi-passionate entrepreneur, business coach, and soft life curator, this space is where self-worth meets overflow—and feminine becomes your strategy.

In today’s episode, DeAndra shares the powerful story behind her personal and professional shift:

from chasing success, love, and validation... to attracting everything she desired by simply becoming.

This is your permission slip to let go of pressure, embody your worth, and lean into a softer, more aligned way of living and creating.


💫 In this episode, DeAndra explores:

  • Why over-functioning feels “normal” but leads to burnout
  • The difference between chasing energy vs. attracting energy
  • How childhood patterns can shape your relationships and business habits
  • Her experience with overgiving in dating and entrepreneurship
  • How she reframed rest, stillness, and self-worth in real-time
  • What it really means to “attract what you are”
  • Three signs you're chasing instead of becoming
  • How to embody the woman you see in your vision—and trust it’s already yours

🔥 Key Takeaway:

“You don’t attract what you want—you attract what you are.”


When you stop proving, pushing, and over-functioning, you create space to receive the things that are already aligned with your becoming.


🧘🏽‍♀️ Journal Prompt:

Where in my life am I still chasing instead of becoming?


✨ Free Gift:

Ready to soften your way forward?


Download The Soft Start—a free 7-day guide to clarity, alignment, and emotional embodiment.

👉 Grab it here


💌 Let’s Stay Connected:

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Tag me on IG or share your reflection from this episode—I'd love to connect with you!


🖤 @deandrajalisa and @thesoftmethodco

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About the Podcast

The DeAndra Jalisa Podcast
Welcome to The DeAndra Jalisa Podcast—the place for creatives who are ready to stop playing small and start getting paid for what they know. From messy beginnings to building luxe, structured businesses, DeAndra shares the behind-the-scenes of entrepreneurship, clarity breakthroughs, and the systems that make it all flow. Each episode blends real talk, strategy, and soul-led guidance to help you package your skills, launch with ease, and step fully into your Soft CEO era.

About your host

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DeAndra Crismon


DeAndra Jalisa Crismon is the founder of Party Shop Avenue. A bespoke balloon design company located in Los Angeles, California. DeAndra has been in the event industry for almost 10 years. She was a wedding planner and event designer who wanted to create something unique for the industry.

Which gave birth to Party Shop Avenue in 2017, she started posting her beautiful creations and her designs started to spread the internet like wildfire.

DeAndra has been able to work with some notable brands and influencers throughout her career. Clients like, Guess, Boohoo, Fabletics, Netflix, Fashion Nova, Mastros Franchise, Ispy, Colourpop, Sivan Ayla, Jessi Malay, Shayla Mitchell, Draymond Green, and many more. DeAndra had one of the biggest jobs of her career back in 2018 when she was flown out to New York to showcase her designs with Ipsy for Ispy Creator Day. Not to mention her designs were featured on Good Morning America the same week.

Now DeAndra is still persevering in the industry but is now mentoring aspiring creatives on how to grow successful creative businesses.